VII Records

VII Records was launched in 2010 by British DJ-producer Simon Patterson as a dedicated outlet for his tech-trance productions and a focused curation platform for like-minded artists. Patterson had broken through on Discover Records with the 2009 anthem "F-16"; VII gave him his own institutional home for the harder, more technically demanding side of the trance spectrum that defined his sound through the 2010s. VII's catalogue is built around Patterson's solo singles ("Always," "Bulldozer," and many more) plus the VII-branded compilation series that runs through to today. The label has been an editorial home for the tech-trance / psy-tech crossover that emerged in the late 2010s, with Patterson's own gradual shift toward psytrance-influenced production reflected in the imprint's release direction. VII has hosted material from Activa, Sneijder, Will Atkinson, James Dymond, Heatbeat, and other artists working in the tougher modern trance register. Alongside Subculture and Outburst, VII is one of the genre's most respected boutique outlets for the harder end of contemporary trance, and the imprint's events at clubs across the UK and EU continue to draw a dedicated 138 BPM audience.